Mô tả công việc
Key Account Manager
PURPOSE/MISSION:
To achieve profitable and sustainable market growth within assigned key account(s), while aligning with adidas (target) brand image & strategy. Ensure key account target achievement
ACCOUNTABILITIES:
1. Functional:
- Negotiate and reinforce adidas trade terms
- Monthly sales target achievement
- Actively influence the indent orders of KAs during pre sell-in and sell-in
- Ensure proper execution of all in-store promotions, campaign activation and brand presentation
- Assist implement the Key Account Plans and ensure quarterly reviews are properly set
- Represent the Key Account team internally as an “ambassador” towards all functions and manage all interfaces
- Frequently address Key Account requirements across functions
- Proactively coordinate/ facilitate meetings with other functions and accounts
- Assist in the development of account strategies, formalization by strategic account plans and get sign-off by the director superior
- Sell-in and agree on sell-through support. Formalize specific Account’s Marketing Plans
- Proactively lead the alignment of the sell in/ out process across internal functions for the Key Account team
- Continue to monitor the sell-through and the order back‑log as well as reliable and cost efficient supply for the account
- By proactively facilitate meeting with designated operations team and Customer Service
- To conduct and share sell through information from account
2. Controlling:
- Monitor the progress of assigned accounts KPIs to ensure target achievement
- Monitor & report customers and competitors activities and propose/ initiate/ take actions
- Ensure customer compliance with trade agreements (i.e. trade terms)
GROUP COMPETENCIES:
- Communicate with Others
- Manage Relationship and Diversity
- Planning and Organizing
- Analysis and Problem Solving
- Learning & Self Development
FUNCTIONAL COMPETENCIES:
- Cost center- budget compliance
- DSO of KAs and all other accounts
- Sales and standard margin of KA
- Monthly Sales target
- Sell through target
PROFESSIONAL BACKGROUND/EXPERIENCE:
- Functional: Preferably 2 years sales, ideally in KA
- Industry: Preferably in apparel/ fashion/ FW or FMCG
- Leadership: With skills but no experience required
- Exposure: Sports, marketing, account marketing
EDUCATION:
- University degree in Business with Marketing and Sales focus
TOOLS:
- Outlook: Basic
- Word: Advanced
- Excel: Advanced
- Powerpoint: Advanced
LANGUAGE SKILLS:
- English: Advanced
- Local Language: Fluent
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
- COURAGE: Speak up when you see an opportunity; step up when you see a need..
- OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
- INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
- TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
- INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
- RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
At adidas, we strongly believe that embedding diversity, equity, and inclusion (DEI) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.
– Culture Starts With People, It Starts With You –
By recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.
Job Title: Key Account Manager
Brand:
Location: Ho Chi Minh City
TEAM: Sales
State: 65
Country/Region: VN
Contract Type: Full time
Number: 549921
Date: Sep 18, 2026
Yêu cầu kinh nghiệm
University degree in Business with Marketing and Sales focus; preferably 2 years sales experience in apparel/fashion/FMCG; advanced English and fluent local language; advanced Microsoft Word, Excel, PowerPoint; basic Outlook.