Mô tả công việc
The Ad Monetization Specialist focuses on driving ad revenue growth and optimizing user experience for multi-market app and web publishers through continuous mediation, waterfall, and placement optimization.
What You’ll Do
- Monitor ad monetization performance and troubleshoot performance issues for App and Web publishers across multiple markets (e.g., VN, SG, MY, KR, CN, IN, TH...).
- Uplift Ad revenue for app/web publishers via:
- Review publisher ad monetization accounts (e.g., AdMob, GAM, AppLovin MAX, LevelPlay, AdSense, etc.) and optimize ad revenue.
- Consult on ad logic, frequency capping, ad positions, sizes, and formats, and test new placements while monitoring performance and user experience.
- Test new ad networks, analyze mediation performance, adjust waterfall pricing, and execute A/B tests.
- Analyze publisher user behavior (e.g., GA4, Firebase) to improve user experience and perform basic UA reviews to support the UA team.
- Create Performance review slides to update publisher with performance and provide new suggestions.
- Understand internal & partners platforms/features to find optimization opportunities.
- Perform qualitative and quantitative research to explore new optimization methods, build new process.
- Conduct different kinds of research (market, competitor, user…) to provide strategic learnings for business and build strategy.
Who You Are
- Bachelor's degree or equivalent experience in AdTech, game monetization, or product-driven environments (SSPs, publishers, game studios).
- Experience working with ad networks, ad logic, and pricing optimization across mobile apps and web platforms.
- Solid understanding of display advertising, programmatic ecosystems, marketing, and data-driven solutions.
- Detail-oriented, well organized with good sense of responsibility.
- Proficiency in English is a must, and the ability to communicate in other languages (Japanese, Chinese) is highly desirable.
- Strong analytical and problem solving skills with outstanding communication.
- An open mind with strong willingness to learn.
- Logical, data-oriented, and tech-driven.
- Knowledge of multiple front-end languages (e.g. HTML/CSS, JavaScript, XML, jQuery), JavaScript frameworks (e.g. Angular, React, Node.js...), or platforms/tools like iOS, Android, Unity, and Firebase is a big plus but not required.
Why You'll Love It
- Competitive Salary
- Performance Review (2 times per year)
- Performance Bonus
- Annual Leave
- Quarterly, Annual MVP Awards (prizes up to 5,000USD)
- Private health Insurance
- MacBook to be provided
- Good chance to explore new trends in the digital market
- Opportunity to learn and work with the most advanced advertising technology platforms
- Work in professional, active, international and dynamic environment