Mô tả công việc
Job Purpose
- The SNR UX Researcher’s role is to provide answers to the most challenging questions in the product’s design, and to reveal the underlying needs of customers. The SNR UX Researcher reveals what the consumers need by conducting primary research, observing consumer behaviour and motivation, and working with Product Designers, Product Management, and Product Developers to develop new products and services.
Key Accountabilities (1)
Research
- Conduct various studies with the assistance of the UX Researcher, applying methods such as usability testing, field research, surveys, diary studies, and any other methods deemed impactful in formulating product approaches that improve consumer experience.
- Analyse qualitative and quantitative data to generate strategic and tactical insights along with actionable recommendations that drive product design improvements and innovation, ultimately enhancing the consumer experience.
- Lead the product design and product development departments in a hands‑on manner through both small‑scale and large‑scale user experience research. The UX Researcher assists these departments in analysing and interpreting cognitive, behavioural, and physiological data.
Key Accountabilities (2)
Collaboration
- Facilitate the collection of experience metrics in collaboration with different product departments; work with Product and Experience Design, Development (engineering), Marketing, Sales, and Product Management.
- Contribute design expertise by actively participating in various product discussion sessions with product designers, developers, managers, and other collaborative personnel.
- In interaction with consumers, use approaches such as interviews, diary studies, surveys, competitive analysis, and A/B testing, among many others.
Key Accountabilities (3)
Key Relationships - Direct Manager
Director, Customer Experience Design
Key Relationships - Direct Reports
Key Relationships - Internal Stakeholders
Teams within the Digital Office and relevant departments in the Bank.
Key Relationships - External Stakeholders
Customers, Partners providing professional services
Success Profile - Qualification and Experiences
Domain Expertise
- 5+ years of relevant experience in a research role
- Deep experience in working with clients researching customer needs and behaviours
- Deep experience in product management or customer segment management
Agile / Digital Experience
- Strong understanding of Agile principles, practices and Scrum methodologies.
- Experience working in Agile teams to support digital transformation projects.
- Experience in process improvement and LEAN thinking methodologies
Qualifications
- Bachelor degree in Social Science, Cognitive Science, Statistics, Psychology, or any other related field. A working experience of the equivalent is also acceptable for the position.