Mô tả công việc
This position will be responsible for the Product and Application of Micro Surgery (MCS) products. This person will be conceptualizing, implementing strategies and drive synergy to develop the MCS business in Vietnam; including but not limited to
Responsibilities
- Market understanding and market access planning
- Formulating business development strategies
- Providing direction in areas of marketing and training development
- Implement sales & marketing activities
- Customer engagement, building and maintaining KOLs
- Defining Customer Segmentation, market mapping and product alignment to market segments
- Focus on clinical uses, education and improving customer workflows
- Develop, maintain and deliver applications-focused training on the equipment and accessories
- Apply product and clinical knowledge to troubleshoot and resolve customer issues where needed
- Expert knowledge of product's features, benefits, product application, diagnostics and treatment procedure through training programs
- Knowledge and understanding of competitive products
- Product training and solution presentation for customers
- To be fully responsible for the preparation of bids for major tenders/projects of MCS
1. Education / Professional Certification
Bachelor’s Degree in business administration, Biomedical, Marketing, or related fields
2. Experience
- At least 5 years’ experience in marketing and application, preferably in medical device industry
- Knowledge of the medical surgical ophthalmology industry is priority
- Experienced in development of marketing plans
- Strong analytical skills are necessary to evaluate market trends, customer feedback, and other data to make informed decisions about product development and marketing
3. Knowledge / Skills / Other characteristics
- A self-starter with excellent interpersonal and communication skills
- Good team player and excellent leadership skills
- Sense of accountability and strong work ethic
- Strong customer focus and excellent presentation skills
- Good command of spoken and written English
Your ZEISS Recruiting Team:
Doan Le Thuy Duong, Nguyen Thu Trang